Wular
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Thoughtful mobile products, from idea to launch.

Wular is an independent product design and engineering studio in the UK. We turn ideas into thoughtful mobile apps, from early concepts to launch and beyond.

The work

Selected products designed and built by Wular. Our own apps show how we approach product design, engineering and the decisions in between.

AI Radar

Photo & video · Utilities

We designed an evidence-led experience for checking AI-generated media, bringing individual signals, sampled video frames and the limits of detection into one mobile workflow.

Our roleProduct design · Mobile engineering · AI integration

The problem
A convincing image is easy to share. Knowing how much to trust it is harder, especially when a detector gives you a label without any context.
The decision
Put the evidence beside the answer. Show individual checks, examine sampled video frames, and make the limits of detection clear.
What it takes
More to read, and more processing than a single-label result. A useful answer needs room for uncertainty.
AI Radar lets you choose a photo, video or public social link to check.
An AI Radar example result with its verdict, image and individual detection signals.
AI Radar shows separate AI generation, face-swap, audio and consistency signals.

Dodo Track

Lifestyle · Baby care

We built a shared baby-care experience around quick logging, family coordination and useful patterns, extending the product across phones, watches and widgets.

Our roleProduct design · Mobile engineering · Shared data and sync

The problem
Baby care happens in small moments, often with one hand free. Keeping track should help the family, without becoming another job.
The decision
Make everyday logging quick, share it across caretakers, and turn the entries into patterns you can actually use. Keep memories alongside the routines.
What it takes
Shared care means keeping phones, watches and widgets in step. The simple screen sits on top of a lot of coordination.
Dodo Track home screen with feeds, sleep and nappy activity tiles.
Dodo Track sleep activity chart showing how a baby's rhythm changes across days.
Dodo Track insights explain the logged activity behind each observation.

Aura

Lifestyle · Interior design

We brought room photography, AI generation and iterative refinement into a visual design tool, with comparison at the centre of the experience.

Our roleProduct design · Mobile engineering · AI image workflows

The problem
An inspiring room is only useful if you can see your own home in it. A completely invented space is a mood board, not a starting point.
The decision
Use your room as the reference. Make before-and-after comparison easy, then let you ask for specific changes and guide what stays.
What it takes
A considered redesign takes processing time and sometimes another attempt. Refinement is part of the experience.
The same room before and after an Aura interior redesign.
Aura compares original rooms with mid-century, warm minimal and bohemian redesigns.
An Aura room refinement asks to make a chair cobalt blue.

DreamLoop

Photo & video · AI creation

We shaped a mobile video-creation workflow that connects prompts, visual inspiration and generation with a library for keeping the results.

Our roleProduct design · Mobile engineering · AI video workflows

The problem
There is a gap between imagining a shot and making it move. Getting started should not require a full editing suite.
The decision
Start with the idea. Bring prompts, visual inspiration and generation choices into one flow, then keep the results in a project library.
What it takes
Generation takes time and credits, and a prompt may need refining. A focused mobile workflow also leaves less room for detailed editing.
DreamLoop compose screen for describing the video you want to create.
DreamLoop project library keeps generated videos and their prompts together.
DreamLoop Explore offers visual inspiration for a new video.

How we work

From understanding the problem to improving the released product. A considered process, with clear decisions along the way.

01

Start with the problem.

Understand who the product is for, what they need to do and where the difficult decisions sit. Define a focused first version before building it.

A clear purpose and a scope worth making.

02

Make the experience tangible.

Work through the key journeys, shape the interface and give the product a visual language of its own. Resolve the everyday interactions before adding more.

Design decisions grounded in how people will use the product.

03

Build the whole experience.

Connect the interface to the services behind it. Account for loading, errors, permissions and the moments when a connection or an AI result is uncertain.

Care in the behaviour as well as the screens.

04

Launch, learn and improve.

Prepare the store listing, handle release requirements and keep refining the product after launch. The experience should stay coherent as its capabilities grow.

Continued attention beyond the first release.

What we do

Product design, mobile engineering and launch support. We build for iOS and Android, and keep improving the experience after release.